Goodratings Strategic Services
Alan was Vice President of Programming and Research for two successful radio companies, King Broadcasting and Paxson Communications. In 1988 he decided to, as Woody Allen put it, "Go to work for someone who really loves and understands me," and went into business for himself. In 1998 he partnered with John Frost to leverage the strategic thinking they both have.
Since then he's been influential in several formats, including Smooth Jazz and Contemporary Christian, and become a combination consultant, writer, public speaker, mentor, cheerleader, and change agent.
Experience as a radio General Manager taught him the importance of balancing forces: creativity and accountability. So he combines original thinking with strategic execution to create highly successful radio stations.
Alan is an active contributor to the industry, and has spoken at the NAB, Radio & Records conventions, the Country Radio Seminar, the NRB and the GMA. He's been published in Radio & Records, Radio Ink, Christian Radio Weekly, All Access, and many other places. He also publishes the successful "Mason Morning Minute" blog.
Alan is also the 2007 recipient of the Scott Campbell Award, and the GMA Echo Award for impact on Christian music radio.
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