The Far Side caption read, “What we say to dogs.” The cartoon showed a man pointing to his dog saying, “Okay, Ginger! I’ve had it! You stay out of the garbage! Understand, Ginger? Stay out of the garbage, or else!”
The caption on the second panel read, “What they hear”; “Blah blah Ginger blah blah blah blah blah blah…”
They say we are exposed to over 3,000 advertising messages every day. You likely only remember a handful of them, if that. Our brains are neurologically wired to filter out everything that doesn’t helps us “survive and thrive.”
Why?