I can’t walk through our kitchen without stopping and smiling.
Last Christmas our daughters gave us a Frameo. It’s a rectangular picture frame that can display digital photos from your smart phone.
“Bring the photos of your best memories into the homes of your loved ones.”
The frame is nice and pretty and it connects effortlessly to our Wi-Fi, but that’s not why I love it. I love it because it displays the most important things in my life.
Ultimately, it reflects who I am.
Your station can be that. But I find that too many Christian music stations focus mainly on the size of the frame, the connection to the Wi-Fi, and how to format the photos. You know, the stuff. (See Frost Advisory #672- We Only Care About Things That Are Designed To Be Cared About).
But with Frameo and your radio station THE STUFF isn’t what is important. What’s important is what’s important.
This Christmas you can reflect what is most important in your listeners’ life – their faith, their family, and their identity.
Everything else is just stuff.