The Prime Directive was the guiding ‘mission statement’ in Star Trek.

Here’s ours, in music radio:

Whatever you want to say needs to be as good as your best song.
If it’s not, why are you saying it?

This manifests in two ways – Subject matter, and Delivery.

Subject matter should be top of mind, and you want the listener to be able to easily see himself/herself in that situation.

Delivery: “as good as your best song” can be in the WAY that you say something.  Sounding like you actually care (with some degree of emotional engagement).  Painting a good word picture.  Or simply being a good companion to the music, rather than an interruption.

Unless I’m working with you, I can’t tell which of these you need to work on.  But I’ll bet there is one.