It’s absolutely stunning to see how few people listen to their own air work.

Back when dinosaurs roamed the Earth, we had “skimmer” cassettes that started recording when the mic went on, and then stopped recording when the mic went off.  It was a ‘given’ that I’d take the cassette of that day’s show and listen to it as I drove home from work.

It’s even easier now.  You can do it on your phone by just logging into the system.

But very few people do.  More than once, I’ve asked someone how often they listen to their show, and all I get at first is a blank stare.

Some people NEVER listen to themselves!  And as a result, ancient, boring habits remain on the air, the spirit of “How could I have done this better?” doesn’t even exist, and the talent stands still in terms of development.

It’s why I use audio in almost every session, because if you won’t listen to your show without being prompted to do so, I make sure that you hear what I believe you need to hear – both things that need work (or need to be jettisoned entirely) and things that are really good.  (Pointing out what you do best is a huge part of my coaching process.)

So, after reading this, some questions:

Is this tip going to make anything different?
Or are you just going to keep on believing that everything’s okay?  (Your PD may feel differently.)
And finally, if you don’t care enough to listen to yourself, why should anyone else?